Campaign to Raise Awareness of Children on Energy Efficiency Launched

26 January, 2021

 Twinning project implemented by the Austrian-French-Greek consortium in cooperation with the Georgian National Energy and Water Supply Regulatory Commission (GNERC) launched the campaign aimed at raising awareness of school children on energy efficiency. 

On Friday, January 15, 2021, the Twinning Project - Development of Incentive Based Regulation for Service Quality and Regulatory Strategy to Support Roll-out of Smart Metering”, funded by the European Union with a budget of € 1 200 000 and the GNERC, marked the completion of series of visibility activities targeted at children of different age-range. The campaign encompassed production of a cartoon series with the famous Georgian cartoon character – Giraffe Jose, and a book on energy efficiency directed to educate children about importance of saving energy and highlighting that energy resources are exhaustible. Furthermore, the campaign envisaged holding lectures on generation and rational consumption of electricity, as well as positive impact on environment triggered by consumer behavioural change. Various thematic visibility and educational items, such as informative triplets about the origin of electricity, puzzles, colouring books, facemasks and bookmarks were distributed in the framework of the campaign. 

The overall objective of the Twinning Project - Development of Incentive Based Regulation for Service Quality and Regulatory Strategy to Support Roll-out of Smart Metering” is to promote efficient, safe, modern and secure operation of energy infrastructure in Georgia.